Brand Position
Benefits of advertising with The Gadget Group
Home Entertainment Buyers Guide magazine
• Average pass on readership rate is 3 people per copy
• 120 day shelf life meaning more exposure for your ads
GadgetGuy website
• Average user visits 3 times per month
• Competitive traffic figures (and compelling growth rate)
• Leverages Peter’s TV and radio appearances to draw eyeballs
• Growing subscriber database
Credibility
• Uncompromising brand values
• Unbiased reviews written by the industry’s best technology journalists
• Trusted and recognised Australian identity
Effectiveness
• Higher than industry ‘Click Through Rates’ and Open Rates
Cross platform
• Most campaigns are integrated across print (and unique print options), web, mobile, email and social networking outlets






