GadgetGuy.com.au

Mainstream ‘mum and dad’ consumers and early adopter/enthusiasts searching for information on lifestyle technologies converge at GadgetGuy.com.au, making its appeal unique among Australian technology sites.

Content areas include home theatre, computing, mobile phones, navigation, home appliances, and more.

Editorial environments
• Breaking news and new products
• Buying advice and how-to feature articles
• Hardware and software reviews and comparisons
• Blogs and forums
• Newsletters
• Landing Pages and microsites
• Video

Competitons on GadgetGuy.com.au
With high participation levels and premium visibility throughout the site, the gadgetguy.com.au competition module provides valuable entrée to consumers looking to own new technology, and compels visitors to investigate your product’s features and benefits.
• Appears on every page of the website
• Promoted through weekly email newsletters
• Distributed through social media channels including RSS, Twitter, Facebook and YouTube (where appropriate).
• Can be extended through Home Entertainment and Go magazines
• Entrant database can be supplied to prize suppliers for marketing purposes by arrangement

GadgetGuy.com.au statistics
Unique browsers 211,400 (average monthly)
Impressions 628,200 (average monthly)
Session time 4.1 minutes (average monthly)
Average click rate: 0.48% (industry average 0.15%)